Who doesn't love a good comeback? Rocky, Hoosiers, Robert Downey Jr., and Lindsey Lohan (kind of) are all prime examples of what makes the comeback story so compelling. The theme behind any good comeback is perseverance - not giving in to the will to stop.
Unrelenting perseverance will lead to beating seemingly impossible odds. It's what led the 2005 Liverpool soccer team to beat the heavily favored AC Milan squad in penalties, and the 1993 Buffalo Bills to defeat the Houston Oilers from 32 points down, overcoming the largest point deficit in the NFL to date. Without perseverance, you won't go very far in whatever it is you do. Our engineers take this idea quite seriously at our R&D headquarters, and while the catch can project for this 2015+ Ford F-150 EcoBoost has been stalled for some time, it never really went away. There have been interesting challenges to get around during our R&D, but we finally have something you're going to love.